Themes and appearance
Open your blog dashboard's Design section to choose a theme and adjust its appearance. Preview your changes before saving.
Themes and custom CSS are included in Free. Small changes to fonts, colours and spacing are a good place to start. Check your blog on a phone too.
For the little icon in browser tabs, go to Settings → General → Blog icon. Upload your own or keep the default OnceMarked blog icon. This is separate from your profile avatar.
The visitor light/dark toggle is in Settings → General.